pasithea: glowing girl (Default)
pasithea ([personal profile] pasithea) wrote2006-04-04 12:25 am

Make your own SUV commercial!

You know, I was going to laugh at the following link:

http://www.chevyapprentice.com/view.php?country=us&uniqueid=ed9acefc-1185-1029-98eb-0013724ff5a7

Chevrolet has some kind of thing for letting you make your own commercial for the Tahoe and many people (not just me) dislike SUVs and have made less than flattering ads.

So, it's funny. Or is it?

The particular ad here is negative, yes but not so negative it wouldn't encourage a certain brand of asshat to buy it. Plus, no matter how negative it may be, you are paying attention to their product, spending time on their website, etc. Quite possible that's all the stock-holders really care about. And by laughing at them and pointing negative ads out to friends, you are still spreading word of their product and other people who are happy tbuy a giant piece of shit SUV are just going to rush to make their own ads about how you can run over environmentalists and the like. Net gain is for the company that makes these things.

So don't click that link. It's not worth it.

[identity profile] turbinerocks.livejournal.com 2006-04-04 12:51 am (UTC)(link)
My problem isn't with the vehicles themselves for the most part, it's with lenient CAFE standards regarding what is and isn't a "light truck" and peoples' buying habits. If you live, say, near Mt. Hood and have to deal with snow and unpaved roads, it's entirely concievable that you'll need the utility of a large SUV. Smaller cars can't tow much. The problem is people buy them and don't use them for their intended purpose, they drive them downtown, or they think they need them for foul weather when in actuality they're far less maneuverable in bad weather than a lighter car with a lower center of gravity like an Subaru Outback or an AWD Passat. In a perfect world we'd still have SUVs, but they'd be treated and used like the utility vehicles they are, and not as a luxury vehicle. A weight tax for larger vehicles and a tax break for anything under 3000 pounds might be nice.

[identity profile] paka.livejournal.com 2006-04-04 06:58 pm (UTC)(link)
Eh. People want to feel like they're at least raising their voices. The auto manufacturers can't be dissuaded from building larger and still fundamentally unsafe (I think you really could make SUVs safer vehicles to be around); the asshats can't be dissuaded from buying 'em and defending their presence to the very end. Like you said this impacts barely anything. Why not bitch about the situation and get a laugh where you can?